Department of Business Administration (DBA), UAP successfully organized a webinar on "An Orientation to Digital Marketing and Social Media Marketing Strategy” on Saturday, 21st of August, 2021.
Mr. Arifur Rahman, Assistant Director (Digital Media), Starcom was the keynote speaker of the webinar. Dr. Mahbubul Haque, Head of DBA was the special guest for the event. Students from different departments joined the webinar. A total of 181 students registered for the event.
Mr. Arifur Rahman primarily discussed about Digital Marketing and social media marketing strategy in Bangladesh context. He also described the importance of digital marketing for company branding. A Q/A session was held after the presentation. Mr. Arif answered the questions asked by the webinar participants. Dr. Mahbubul Haque, Head of DBA and special guest of the webinar also emphasized on the importance of digital marketing. The session concluded with a vote of thanks by Mr. Md. Sharif Hassan, Lecturer (DBA, UAP) and Convener of the DBA Seminar & Webinar Organizing Committee.
The event was organized by the Seminar & Webinar Organizing Committee of DBA. The committee includes Mr. Md. Sharif Hassan (Convener & Lecturer, DBA), Mr. Maeen Uddin (Lecturer, DBA) and Ms. Nazneen Noor (Lecturer, DBA).